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The Field Notes

Direct, no-fluff writing on AI, mobile, and web performance — for operators who care about ROI.

Cover image for 'Speed Is a Feature: How Sub-Second Load Times Are the Hidden Secret to Ranking on Google's First Page' — Web Performance article by Hei Web Creations

Web Performance/7 min read

Speed Is a Feature: How Sub-Second Load Times Are the Hidden Secret to Ranking on Google's First Page

Content gets you indexed. Speed gets you ranked. Why sub-second load times are the most underrated SEO lever in 2026.

Mobile Development/5 min read

Native vs Web: Why a Dedicated App Store Presence Is the Ultimate Trust Signal for Your Brand in 2026

A web app is convenient. An App Store presence is credibility you can't fake. Here's why the icon on the home screen still wins in 2026.

Cover image for 'The AI Arbitrage: Why Singapore SMEs Are Ditching Traditional Live Chat for LLM-Powered Agents' — Artificial Intelligence article by Hei Web Creations

Artificial Intelligence/6 min read

The AI Arbitrage: Why Singapore SMEs Are Ditching Traditional Live Chat for LLM-Powered Agents

Traditional live chat is a cost centre. LLM-powered agents are a profit engine. Here's the arbitrage smart Singapore SMEs are exploiting right now.